Inspired by the regal women who wear the colorful fabrics, the Dutch fabric manufacturer, Vlisco, known for their diacritic campaigns, exclusive textile prints /design and geometric attires teamed up with photographer Koen Hauser and stylist / art director Maarten Spruyt to shoot the Hommage L’Art Collection.
The collection honours Vlisco’s art by placing their iconic drawings in the spotlight. The theme evolves from this year’s focus on craftsmanship. Vlisco’s fabrics are known for their expressive drawings and this is just one of the things that make their brand so unique and beloved by consumers.
This collection pays tribute to Vlisco’s drawings in a number of ways. From the feminine florals that draw on their batik heritage to modern hand-drawn abstract designs, the collection features a wide range of icons.
“We turned the Vlisco drawings into Icons by recreating them as statues -an ODE to Vlisco’s art” – Maarten Spruyt, stylist.
Art Direction: www.maartenspruyt.com